Reduction
Nothing was added to this watch. It was arrived at by removal — hands, counters and ornament taken away until only the reading of time remained.
North Watch · Designed in the North
Two discs turn beneath a single fixed index. No hands, no complication — an instrument reduced to its essential gesture.
Set to your local time — the discs are moving now.
Design philosophy
For three centuries, hands have swept across a fixed dial. North turns the principle inside out — the dial itself moves, and time is read at a single, silent point.
Nothing was added to this watch. It was arrived at by removal — hands, counters and ornament taken away until only the reading of time remained.
The fixed index is the entire interface. The eye returns to one point, every time, and the mechanism arranges itself beneath it.
The discs turn too slowly to notice. Wearing North Watch is closer to observing an instrument than consulting a device.
The dial
Materials
Movement concept
A precision movement, re-engineered so its final gears drive two balanced discs instead of a pair of hands. The rotation is continuous and perfectly silent; the discs are weighted so the watch sits as calmly on the wrist as it reads. A mechanical edition follows the first production run.
Specifications
Target specifications for the first production series. Final figures are confirmed with our manufacturing partner and shared with every reservation holder.
Questions
No — it is one glance at one point. The current hour and minute always rest beneath the fixed index. Most wearers read it fluently within a day, and faster than hands soon after.
The first series uses a precision quartz movement re-geared to drive the discs — thin, exact and reliable. A mechanical edition is planned for a later series.
With the crown, as on any watch. Pull it out and the discs rotate together until your time rests beneath the index; push it home and the movement takes over.
Yes. Sapphire crystal, a 316L steel case and 5 ATM water resistance make rain, hand-washing and everyday knocks no concern. It is not a dive watch.
First series
The first series is limited and individually numbered. Leave your address and you will be offered a serial number before the public release.